Thursday, July 29, 2010

Samsung: "Touchscreen" Will Shift the QWERTY


BlackBerry is probably the most popular smartphones in the world today. Typical shape with a QWERTY model to be followed by other mobile phone manufacturers. However, in future, with a touch screen mobile phone believed to be able to surpass the popularity of these.

It is said Yoon Soo Kim, Samsung Mobile Product Advisor PT Samsung Electronic Indonesia, on the sidelines media Galaxy Samsung S Workshop in Jakarta, Wednesday (28/07/2010). According to him, touch screen user lifestyle change smart phones become more sophisticated.

"Touchscreen is the most suitable technology for the future of smartphones that use a wider screen," said Yoon Soo Kim. That's why, he continued, Samsung released the S Galaxy which uses 4-inch touch screen. Comparing with the touchscreen QWERTY BlackBerry models which averaged 2.4 inches.

He said he was confident about the future of the smart phone market in Indonesia. Currently, he said, the smart phone penetration is estimated at between 12 and 13 per cent. However, it is not impossible for more than 50 percent penetration, such as in developed countries, U.S., Australia and Europe. "I believe that the smartphone market share will rise sharply in Indonesia," said Kim.

Meanwhile, Samsung Products Marketing Apps PT SEID Pambudi B Sudirman believe sail touch smart phone will be more popular because of the current QWERTY smart phone has become generic product recall too many who use it. "Social status was no longer able to be met from there. For S Galaxy's entry," said Pambudi.

Not just carrying the touch screen technology, Samsung is also using the best display quality. For example the Samsung S Galaxy which has been using Super Screen AMOLED (active matrix light emitting diode Organics) is five times sharper than ordinary AMOLED display.

Galaxy S using Android 2.1 supports upgrade to version 2.2 or commonly called Froyo. For Samsung, Kim said, Android is more flexible because of its open source making it easier for third parties to develop a variety of applications. Today, no fewer than 70 000 existing applications on the Android Market. Samsung also provide additional applications at Samsung app optimized only in the smart phone made by Samsung.

S Galaxy only one of them. Of the many products being released Samsung to Indonesia, said Pambudi, currently about 70 percent using the touch screen. Only 30 percent of which is still conventionally or using the QWERTY keyboard.

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